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Communicating Your Research with Social Media By Amy Mollett 9781412962223

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This dynamic, engaging guide empowers you to go beyond bar charts and jargon-filled journal articles to bring research your online and present it in a way that highlights and maximizes its relevance through social media.

Drawing upon a wealth of timely, real-world examples, the authors present a framework for fully incorporating social media within each step of the research process. From visualizing available data to tailoring social media to meet your needs, this book explores proactive ways to share cutting edge research. A complete "how to" for communicating research through blogs, podcasts, data visualizations, and video, it teaches readers how to use social media to:

Create and share images, audio, and video in ways that positively impacts your research

Connect and collaborate with other researchers

Measure and quantify research communication efforts for funders

Provide research evidence in innovative digital formats

Reach wider, more engaged audiences in academia and beyond

Through practical advice and actionable strategies, Communicating Your Research with Social Media shows how to achieve and sustain research impact through social media.

Chapter 1: Social media: Why they matter and what they can do

Chapter 2. Social media and the Research Lifecycle

Chapter 3: Creating and sharing blog posts

Chapter 4: Creating and sharing infographics and data visualisations

Chapter 5: Creating and sharing audio and podcasts

Chapter 6. Creating and sharing photos and videos on social media

Chapter 7: Digital strategies for research dissemination, engagement and impact